WELCOME TO VALUES

We Build Community.

Values helps the most successful brands and organizations in the country understand, empower and activate culture's new majority: Gen Z, Gen Alpha, Black, Latine, AAPI, LGBTQ+, Faith, and Disabled communities.

10 Years

Celebrating 10 Years

Start growing with Values

Values is the country's leading Black-owned social impact, marketing and insights agency.

Consulting

Build coalitions, win supporters, get results...together, never alone.

Consulting

Build coalitions, win supporters, get results...together, never alone.

Consulting

Build coalitions, win supporters, get results...together, never alone.

Consulting

Build coalitions, win supporters, get results...together, never alone.

Gauge.AI

Software & insights for the New Majority. 

Gauge.AI

Software & insights for the New Majority. 

Gauge.AI

Software & insights for the New Majority. 

Gauge.AI

Software & insights for the New Majority. 

Entertainment Marketing

From opening night to awards - we help you find your audience.

Entertainment Marketing

From opening night to awards - we help you find your audience.

Entertainment Marketing

From opening night to awards - we help you find your audience.

Entertainment Marketing

From opening night to awards - we help you find your audience.

Values Gets Creative

Leave 'em laughing, moved, stunned. 

Values Gets Creative

Leave 'em laughing, moved, stunned. 

Values Gets Creative

Leave 'em laughing, moved, stunned. 

Values Gets Creative

Leave 'em laughing, moved, stunned. 

Events + Experiential

Show up powerfully. 

Events + Experiential

Show up powerfully. 

Events + Experiential

Show up powerfully. 

Events + Experiential

Show up powerfully. 

Faith

Inspiring and engaging America’s faith communities.

Faith

Inspiring and engaging America’s faith communities.

Faith

Inspiring and engaging America’s faith communities.

Faith

Inspiring and engaging America’s faith communities.

Publicity, PR + Social

Get your message out when it matters - through publicity, PR, social media management and crisis comms.

Publicity, PR + Social

Get your message out when it matters - through publicity, PR, social media management and crisis comms.

Publicity, PR + Social

Get your message out when it matters - through publicity, PR, social media management and crisis comms.

Publicity, PR + Social

Get your message out when it matters - through publicity, PR, social media management and crisis comms.

Originals

Original content, platforms and brands 

Originals

Original content, platforms and brands 

Originals

Original content, platforms and brands 

Originals

Original content, platforms and brands 

Impact in Action

  • OWN Your Vote

    Empowering Black Women for Political Action

  • Chime

    Social Impact in Finance and Tech

  • Goldman Sachs

    Transformative Investment for Black Women’s Empowerment

  • Sephora

    Leading a turnaround with multicultural consumers

  • OWN Your Vote

    Empowering Black Women for Political Action

  • Chime

    Social Impact in Finance and Tech

  • Goldman Sachs

    Transformative Investment for Black Women’s Empowerment

  • Sephora

    Leading a turnaround with multicultural consumers

  • OWN Your Vote

    Empowering Black Women for Political Action

  • Chime

    Social Impact in Finance and Tech

  • Goldman Sachs

    Transformative Investment for Black Women’s Empowerment

  • Sephora

    Leading a turnaround with multicultural consumers

  • OWN Your Vote

    Empowering Black Women for Political Action

  • Chime

    Social Impact in Finance and Tech

  • Goldman Sachs

    Transformative Investment for Black Women’s Empowerment

  • Sephora

    Leading a turnaround with multicultural consumers

Why Values?

01 - Track Record

01 - Track Record

20+ years in the community biz; plenty of experience to drive results. Ask us about: Sephora’s turn-around with Black women. Goldman Sachs’ 10-year, $10 Billion investment initiative focused on Black women. Pinterest’s inclusive products. Chime’s dynamic creative content. Oprah’s Zoom with 71,000+ community leaders. Pope Francis’ PSA, or Monticello confronting the toughest issues possible. Read more case studies here.

20+ years in the community biz; plenty of experience to drive results. Ask us about: Sephora’s turn-around with Black women. Goldman Sachs’ 10-year, $10 Billion investment initiative focused on Black women. Pinterest’s inclusive products. Chime’s dynamic creative content. Oprah’s Zoom with 71,000+ community leaders. Pope Francis’ PSA, or Monticello confronting the toughest issues possible. Read more case studies here.

02 - Our Values

02 - Our Values

We believe in the brilliance in communities. We believe multicultural is mainstream, and Gen Z, Gen Alpha, Black, Latine, AAPI, LGBTQ+ and people with disabilities are the New Majority. We believe in telling the truth, even when it's tough. We believe in operating with excellence. We believe in treating people well. We believe in confronting tough stuff head on, but always finding hope. We believe relationships are for the long run. We believe in results. We believe that we're in this for something bigger than ourselves

We believe in the brilliance in communities. We believe multicultural is mainstream, and Gen Z, Gen Alpha, Black, Latine, AAPI, LGBTQ+ and people with disabilities are the New Majority. We believe in telling the truth, even when it's tough. We believe in operating with excellence. We believe in treating people well. We believe in confronting tough stuff head on, but always finding hope. We believe relationships are for the long run. We believe in results. We believe that we're in this for something bigger than ourselves

03 - Community Relationships

03 - Community Relationships

None of this works without trust. We're the only firm to form regular partnerships with the country's top civic, civil rights and faith-based orgs - and we always make sure value flows both ways.

None of this works without trust. We're the only firm to form regular partnerships with the country's top civic, civil rights and faith-based orgs - and we always make sure value flows both ways.

04 - Capacity

04 - Capacity

This ain't a solo show. 40+ of the best strategists, publicists, marketers, and creatives you've ever met (we're pretty fun to work with, too). Meet our team.

This ain't a solo show. 40+ of the best strategists, publicists, marketers, and creatives you've ever met (we're pretty fun to work with, too). Meet our team.

Awards and Recognition

  • NAACP Image Awards

    Vice Chairman - Nicholas Wiggins

  • NAACP Image Award

    Best Documentary (WINNER) - The 44th President In His Own Words

  • Motion Picture Academy of Arts and Sciences

    Member: Joshua DuBois

  • ESSENCE Power 40

    Member: Kelsei Wharton

  • Fast Company

    Most Innovative Ideas - Gauge.AI - Honorable Mention

  • National Coalition of Black Meeting Professionals

    Chairman - Nicholas Wiggins

  • US Black Chambers Power 50 Under 40

    Member: Samantha Williams

  • The Root 100

    100 Most Influential African Americans - Joshua DuBois

  • Ebony Power 150

    150 Most Powerful African Americans - Joshua DuBois

  • ForbesBLK

    Forbes Advisory Council - Ken Fisk, III

Let's build something

together

Let's build something

together

Let's build something

together